Who: Henry Holland, fashion designer from Manchester, UK

Where: Last seen at London Fashion Week with his highly anticipated collection ‘Grow Up’

What: "We wanted to take a slightly different approach this season" said Holland before explaining that he wanted the collection to reflect what the House Of Holland buyer needs and wants in their wardrobe with slightly less tongue in cheek outlandish designs but still injected with "a massive dose of House of Holland DNA, personality and humour".

Staying true to his signature style, his AW18 instalment boasts checked suits, bold knitwear and sensible shoes, the collection includes all the staple pieces that the modern but style conscious woman needs in her wardrobe.

Henry is a big player on the UK fashion scene, emerging in 2006 with muse and BFF Agyness Deyn by his side showcasing his Fashion Groupies T-shirt designs, which featured bold, rhyming slogans like 'I'll Tell You Who's Boss Kate Moss' and 'Cause Me Pain, Hedi Slimane., the fashion world took notice of these daring, eye-catching designs combined with his fun personal style and cool, quirky collaborations, notably being seen on Gareth Pugh at the end of his LFW catwalk shoe wearing Holland’s tribute T’shirt to fellow designer which read 'Get Yer Freak On Giles Deacon'.

Since then he’s come on a long way to the major player he is today celebrating collaborations with Wrigley's Extra, Levi Strauss & Co, Pretty Polly, Le Specs, Roxy and, most recently, Elegant Touch to launch a false nail collection.

We’re excited about Henry’s more grown-up look and cannot wait to see his collection evolve into something extra special.